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Course Name : Bachelor in Retail Management with Specialization in Automotive Retail

Eligibility : 10 + 2 or equivalent in relevant stream

Program Duration : 3 Years

Programme fees : 60,000 /-

Retail Association

Introduction of the Sector

Retailing is a vital part of the business industry that involves selling products and services to Consumers. With the tremendous growth of the economy, retail management has emerged as one of the fastest growing careers in India. The enormous expansion of the sector has thrown up a big demand for skilled professionals in the field. The Indian retail industry has undergone drastic changes with the consumers looking at convenience with multiplicity of choices under one roof. It has generated huge employment opportunities. This has changed the face of retailing in India. As the sector is booming in India, a career in retail sector is promising a growth potential for the ambitious youngsters.

Bachelor in Retail Management with Specialization in Automotive Retail

Programme Introduction

Bachelor in Retail Management with Specialization in Automobile Retail is an undergraduate vocational program that allows the candidates to learn about the various nooks and crannies of the different aspects related to the retail business and the subsequent management of the demand and supply gap in the retail sector and distribution of the products.

Eligibility for Admission

The eligibility for admission to Bachelor in Retail Management with Specialization in Automotive Retail shall be 10+2 or equivalent, in any stream.

Career Prospects/Job Role

Graduates with specialization in Automotive Retail have the prospect of becoming Sales Officer, Embedded Automotive Retailer, Auto Retailer etc.

Knowledge provider for skill training

Maruti Suzuki India Ltd

Semester-wise Listing of Courses

Course Code Course Name Credits     Course Code Course Name Credits
GE 1.1 Functional English 4     GE 2.1 Basics of Economics and Markets 4
GE 1.2 Communication Skills - I 4     GE 2.2 Environment Sciences 4
GE 1.3 Computing Skills - I 4     GE 2.3 Ethics and Governance 4
RM 1.1 Introduction to Retail Store Operations 2     RM 2.1 In Store Cashiering & Merchandising Operations – II 2
RM 1.2 In-store Cashiering & Merchandising Operations – I 2     RM 2.2 Customer Relationship Management 2
RM 1.3 Retail Sales Process Management 2     RM 2.3 Basics of Automobile Technologies 2
TPA 1 Term Paper Assignment 2     TPA 2 Term Paper Assignment 2
Course Code Course Name Credits     Course Code Course Name Credits
GE 3.1 Communication Skills - II 4     GE 4.1 Computing Skills - II 2
GE 3.2 Financial Literacy 4     GE 4.2 Basics of Accounting 4
GE 3.3 Basics of Legal and HR Policies 4     GE 4.3 Design Thinking 4
RAU 3.1 Business Mathematics for Auto Retail 2     GE 4.4 Organizational Behaviour 2
RAU 3.2 Consumer Behaviour 2     RAU 4.1 Auto Accessories Sales 2
RAU 3.3 Retail Branding 2     RAU 4.2 Rural Retailing 2
TPA 3 Term Paper Assignment 2     RAU 4.3 Auto Finance and Auto Insurance Sales 2
          TPA 4 Term Paper Assignment 2
Course Code Course Name Credits     Course Code Course Name Credits
GE 5.1 Digital Literacy 4     GE 6.1 Entrepreneurship 4
GE 5.2 Health and Wellness 4     GE 6.2 Employment Readiness 4
GE 5.3 Personal Grooming 4     GE 6.3 Effective Workplace Skills & Competencies 4
RAU 5.1 Legal Aspects of Retail Business and Franchise Management 2     RAU 6.1 Preowned Vehicle Sales 2
RAU 5.2 Institutional Sales 2     RAU 6.2 Vehicle Maintenance (Service & Sales) 2
RAU 5.3 Value added Services (VAS-showroom hostess, ambience, tele-calling, negotiations, intro of ERP) 2     RAU 6.3 Spare Parts and Inventory Management 2
TPA 5 Term Paper Assignment 2     TPA 6 Term Paper Assignment 2

*The skill training component is 50% to 60% ranging from 600 hours to 720 hours per year depending upon the industry requirement.

Programme fees: Rs. 60,000/-per annum
Examination fees: Rs. 1,600/- per semester and Rs. 3,200 per annum
Caution Deposit (Refundable): Rs.5000
Convocation Fees: Rs.2000/- (In absentia Rs.2500/-)

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