Summary
Course Name : Bachelor in Retail Management with Specialization in Automotive Retail
Eligibility :
Programme fees : 48,000/- Per Annum
Retail Association
Introduction of the Sector
Retailing is a vital part of the business industry that involves selling products and services to Consumers. With the tremendous growth of the economy, retail management has emerged as one of the fastest growing careers in India. The enormous expansion of the sector has thrown up a big demand for skilled professionals in the field. The Indian retail industry has undergone drastic changes with the consumers looking at convenience with multiplicity of choices under one roof. It has generated huge employment opportunities. This has changed the face of retailing in India. As the sector is booming in India, a career in retail sector is promising a growth potential for the ambitious youngsters.
Bachelor in Retail Management with Specialization in Automotive Retail
Programme Introduction
Bachelor in Retail Management with specialization in Automotive Retail is an undergraduate programme that allows students to acquire excellent technical and soft skills in automobile sales. This unique course enables the students to achieve fast-paced career growth in this industry / sector. The course curriculum covers full spectrum of business processes involved in automobile retail field that allows the students to learn about various aspects of retail business through on-the-job training (OJT) in Automobile showrooms.
Eligibility for Admission
The eligibility for admission to Bachelor in Retail Management with Specialization in Automotive Retail shall be 10+2 or equivalent, in any stream.
Career Prospects/Job Role
Graduates with specialization in Automotive Retail have the prospect of becoming Sales Officer, Embedded Automotive Retailer, Auto Retailer etc.
Knowledge provider for skill training
Maruti Suzuki India Ltd
Semester-wise Listing of Courses
| SEMESTER I | SEMESTER II | ||||||
| Course Code | Course Name | Credits | Course Code | Course Name | Credits | ||
| GE 1.1 | Functional English | 2 | GE 2.1 | Communication Skills | 2 | ||
| GE 1.2 | Computing Skills and Digital Literacy | 2 | GE 2.2 | Environmental Studies | 2 | ||
| RMAU 1.1 | Introduction to Retail Store Operations | 2 | RMAU 2.1 | In Store Cashiering & Merchandising Operations – II | 2 | ||
| RMAU 1.2 | In-store Cashiering & Merchandising Operations – I | 2 | RMAU 2.2 | Customer Relationship Management | 2 | ||
| RMAU 1.3 | Retail Sales Process Management | 2 | RMAU 2.3 | Basics of Automobile Technologies | 2 | ||
| RMAU ST1 | Skill Training | 12 | RMAU ST2 | Skill Training | 12 | ||
| CDPNE | *Domain Practicum | NC | CDPNE | *Domain Practicum | NC | ||
| SEMESTER III | SEMESTER IV | ||||||
| Course Code | Course Name | Credits | Course Code | Course Name | Credits | ||
| GE 3.1 | Financial Literacy | 2 | GE 4.1 | Design Thinking | 2 | ||
| GE 3.2 | Basics of Legal and HR Policies | 2 | GE 4.2 | Organizational Behaviour | 2 | ||
| RMAU 3.1 | Business Mathematics for Auto Retail | 2 | RMAU 4.1 | Auto Accessories Sales | 2 | ||
| RMAU 3.2 | Consumer Behaviour | 2 | RMAU 4.2 | Rural Retailing | 2 | ||
| RMAU 3.3 | Retail Branding | 2 | RMAU 4.3 | Auto Finance and Auto Insurance Sales | 2 | ||
| RMAU ST3 | Skill Training | 12 | RMAU ST4 | Skill Training | 12 | ||
| CDPNE | *Domain Practicum | NC | CDPNE | *Domain Practicum | NC | ||
| SEMESTER V | SEMESTER VI | ||||||
| Course Code | Course Name | Credits | Course Code | Course Name | Credits | ||
| GE 5.1 | Health and Wellness | 2 | GE 6.1 | Entrepreneurship | 2 | ||
| GE 5.2 | Personal Grooming | 2 | GE 6.2 | Employment Readiness | 2 | ||
| RMAU 5.1 | Legal Aspects of Retail Business and Franchise Management | 2 | RMAU 6.1 | Preowned Vehicle Sales | 2 | ||
| RMAU 5.2 | Institutional Sales | 2 | RMAU 6.2 | Vehicle Maintenance (Service & Sales) | 2 | ||
| RMAU 5.3 | Value added Services (VAS-showroom hostess, ambience, tele-calling, negotiations, intro of ERP) | 2 | RMAU 6.3 | Spare Parts and Inventory Management | 2 | ||
| RMAU ST5 | Skill Training | 12 | RMAU ST6 | Skill Training | 12 | ||
| CDPNE | *Domain Practicum | NC | CDPNE | *Domain Practicum | NC | ||
*Domain Practicum- "Compulsory and Non-credit, non evaluative component"
*The skill training component is 50% to 60% ranging from 600 hours to 720 hours per year depending upon the industry requirement.
Programme fees: Rs. 48,000/-per annum
Examination fees: Rs. 1,600/- per semester and Rs. 3,200 per annum
Caution Deposit (Refundable): Rs.5000/-
Convocation Fees: Rs.2000/- (In absentia Rs.2500/-)